Digital Media and Communication Department (DMC)

​​​​​​​Vision

The Digital Media and Communication Department aspires to be a center for innovative digital media and communication production to serve the common good, participate actively in the community, and advocate for an ethical, diverse, and inclusive digital world.

Mission

The Digital Media and Communication Department ​graduates innovative, ethical and multifaceted professionals who create content for current and emerging communication media platforms. They apply liberal arts ideals critically and strategically to foster a thriving media and communications sector and help build sustainable societies.​

Goals:

1. Ensure the DM&C achieves its mission and actively contributes to the fulfilment of the nation's 2030 vision.
2. Provide a positive and productive work environment by ensuring effective leadership and transparent governance; and seek national and international accreditation.
3. Sustain academic excellence and encourage students' creativity and innovation through providing learning resources and optimizing their use.
4. Attract and retain students who will become digital media and communication professionals and leaders in their communities.
5. Recruit and retain diverse faculty with professional experience and provide them with opportunities for creative growth.
6. Provide students with state-of–the-art labs and other facilities and diversify the Program's sources of income, optimizing budget use.
7. Generate creative and innovative content to tackle challenges in the fast-paced communication and digital world.
8. Develop and strengthen the Program's national and international connections to promote intercultural communication through digital media platforms.​